Social media for McLaren

 

Established by a Kiwi legend in 1963, McLaren is now a household name synonymous with the best kind of ‘fast and furious’ lifestyle. The epitome of precision engineering wrapped in a sleek, super luxury package, McLaren vehicles are where innovation meets horsepower, and every drive feels like an exhilarating adventure on the track of life. 

Undertow Media are custodians of the brand’s social channels here in NZ, charged with continuously evolving clever content the captivates imaginations, curating feeds that are as sleek as the rides themselves and engaging a community of fans unlike any other.  

Undertow Media’s expertise in social media strategy elevated some key super luxury channels at Giltrap Group. The team at Undertow showed a great understanding of each brand’s corporate identity and provided content that invigorated our audience within the luxury market.
— Jesse Leet, Marketing Coordinator, Giltrap Group
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